Assistant / Marketing Manager Furama Resort Đà Nẵng

Job Summary:To develop, establish and maintain marketing strategies to meet organizational objectives. Effective management of the marketing, advertising and promotional activities of the organization.
Duties and responsibilities
– Handle contact with all media, publications and online media.
– Assist in plan and develop promotional and communications strategies via internet, GDS, media, placement of advertising as directed, printed materials and other sales & promotional tools as directed.
– Responsible for advertising and recording the media impression target for the hotel.
– Oversee management of online channels to optimize the hotels position and rate placement to drive revenues, though packages, promotions for B2C websites.
– Oversee website management to include updating of Hotel information, photography and promotions through: Hotel branded website/ Facebook/ Third party website/ Supplier websites to maximize opportunities for media impressions for local promotions/ events.
– Demonstrate effective communication in promoting hotel products & service. Develop PR strategy and specific tactics to drive PR campaigns for specific promotions, products and services.
– Maintain a media lists according to the hotel’s feeder markets – travel, consumer, business (electronic and print).
– Maintain hotel press kits with up-to-date fact sheets on hotel, senior executives, brand information, promotions.
– Utilize editorial calendars of major media to proactively contribute news. Co-ordinate media activities and releases for hotel activities and brand programs.
– Manage the tracking report of media impressions.
– Prepare a quarterly media impressions report.
– Develop presentations (speeches/power point/video interviews) for senior management (for speaking engagements, conferences, interviews, etc). Assist food & beverage department in coordinating food promotions requiring international impute eg. Chefs, sponsorships, prizes etc.
– Responsible for the placement of the hotel

• Provision of uniforms and duty meals.
• Professional working environment.
• Entitlement to insurance as per labor law.
• In addition to the basic salary, entitlement to monthly service charges even during probationary period.
• 11 public holidays and 12 annual leave days per year.
• Tet and holiday bonuses.
• Attending employee events such as Employee Recognition Day, Mid-Autumn Festival, International Children’s Day,…

• Education: Bachelor’s degree in Marketing, Business Administration, or a related filed
• Experience: Minimum of at least 3 years of marketing leadership experience in the hospitality industry
• Strong strategic thinking and analytical skills
• Excellent communication and interpersonal skills
• Proficiency in digital marketing tools and platforms
• Ability to manage multiple projects and meet deadlines
• Creative problem-solving abilities
• Strong leadership and team management skills
• Good adaptability